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barassi
barassi
barassi is a Japanese menswear casual brand launched in the 1980s by I.T.O. Japan, inspired by a deep admiration for Italy. Under the concept of Japan-made Italian mode, the brand has developed a unique identity that blends the refinement of tailored craftsmanship with the freedom of casualwear. Its name draws from an actual street in Milan, reflecting a nuanced mix of urban sophistication and a romantic longing for foreign places. Since its debut, barassi has delivered collections that gracefully straddle both formal and casual spheres. Its garments are known for supple fits and pattern designs that ensure natural mobility, offering universal wearability. Subtle detailing and carefully balanced color palettes elevate everyday style without being overstated. In recent years, the brand has launched the BR revival project, which revisits and modernizes archival pieces to bridge past spirit with present sensibilities. Collaborating with domestic workshops, barassi emphasizes small-batch production that prioritizes quality and sustainability, creating garments meant to be cherished for years. barassi's philosophy, seamlessly uniting Italian flair with Japanese craftsmanship, continues to bring a refreshing sophistication and timeless value to the wardrobes of discerning adults who find joy in dressing well.
About FASCINATE
FASCINATE is an online store where you can purchase popular barassi items.
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