[New brand for 25-26 AW] C.P. Company – Pioneers of Garment Dyeing and the Allure of Goggle Jackets

2025-08-20

This Autumn/Winter, C.P. Company, an Italian brand known as the pioneer of garment dyeing, will newly be available at FASCINATE.
Starting from military and sportswear, the brand fuses innovative dyeing techniques with functional design, earning overwhelming support from fashion enthusiasts worldwide.

C.P. Company newly carried by FASCINATE

From the 25-26AW (Autumn/Winter) season, FASCINATE will begin carrying C.P. Company.

The brand’s greatest appeal can be summed up in two points.
The first is the unique coloring and texture achieved through garment dyeing. With this innovative method of dyeing after sewing, the same color produces different depths depending on the material, creating a one-of-a-kind presence.

The second is its design philosophy that pursues functionality. From its iconic “Goggle Jacket” to items that reinterpret military and workwear through an urban lens, the brand offers pieces that naturally blend into daily life and elevate everyday style.

In this article, we will introduce the history of C.P. Company and its connection with Stone Island, the products that symbolize the brand, and the latest arrivals now in stock.

INDEX

What is C.P. Company? Brand History and Characteristics

C.P. Company newly carried by FASCINATE

C.P. Company was founded in 1971 by Italian designer Massimo Osti. Known as the “godfather of sportswear,” Osti developed innovative fashion rooted in military wear, workwear, and sportswear. The brand is especially renowned worldwide as the first to fully embrace “garment dyeing.”

Garment dyeing is a technique where clothes are dyed after being sewn, producing unique shades and rich textures. This process gives C.P. Company’s jackets and cargo pants a dimensional look unlike any other brand, highlighting the individuality of the wearer.

Osti later built on his experience with C.P. Company to establish Stone Island in 1982. With its experimental dyeing and pioneering material research, Stone Island continues to enjoy global popularity today. C.P. Company and Stone Island share a brotherly bond, both embodying Osti’s spirit of innovation.

The Iconic "Goggle Jacket" and Its Cultural Impact

C.P. Company newly carried by FASCINATE

The signature of C.P. Company is undoubtedly the “Goggle Jacket,” featuring goggles built into the hood or sleeves. Inspired by military and motorsports, this design is not just decoration but a functional detail that has become a global fashion icon.

From the 1980s onward, it became strongly tied to British football culture and the street scene known as “terrace fashion,” growing into a brand that symbolized European youth culture. To this day, it carries on that DNA while continuing to evolve through cutting-edge materials and dyeing techniques.

25-26AW First Delivery Items

The first arrivals feature three noteworthy items that embody C.P. Company’s philosophy and technical expertise.

OW MEDIUM JKT IN DD SHELL

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The “D.D. Shell Goggle Down Jacket,” an iconic piece from C.P. Company, combines the brand’s trademark goggle hood with the unique D.D. Shell method of directly injecting down. This innovative model offers lightness, flexibility, and excellent insulation, while garment dyeing brings out an inimitable look and feel.
Made with ultra-fine nylon and premium down, its urban short-length silhouette and high functionality embody the true essence of the brand.

CARGO PT IN MICROREPS PEACHED

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A modern reinterpretation of C.P. Company’s classic cargo pants. Featuring an ergonomic tapered fit designed for both comfort and a clean silhouette, they are crafted from high-density cotton “Microreps” and garment-dyed for rich, dimensional color.
The left leg’s lens cargo pocket and precise detailing highlight the brand’s signature identity, making these versatile pants equally suited to casual and refined styling.

ACC KNIT CAP IN EF WOOL

Image of C.P. Company newly carried by FASCINATE Image of C.P. Company newly carried by FASCINATE Image of C.P. Company newly carried by FASCINATE Image of C.P. Company newly carried by FASCINATE

The iconic "Goggle Beanie" from C.P. COMPANY is characterized by the goggles placed on the folded part, symbolizing the brand’s signature identity. Made from the finest extra fine merino wool, it combines a smooth texture with excellent warmth and breathability.
The ribbed knit provides elasticity and a comfortable fit, allowing stress-free wear, and can be arranged to sit shallow or deep as desired. A simple yet striking item, it is a popular piece with a timeless appeal.

The Appeal of C.P. Company from a Buyer’s Perspective

Image of C.P. Company newly carried by FASCINATE

Seeing the collection firsthand at the exhibition, I realized that the depth of color created by garment dyeing and the three-dimensional texture of the materials are major attractions that photos alone cannot fully convey. The astonishing lightness and strength of DD Shell, the distinctive firmness of Microreps, and the softness of wool—all items demonstrate a high-level harmony of “function” and “design.”

Furthermore, as symbolized by the iconic Goggle Jacket, C.P. Company products transcend fleeting trends and exude a strong individuality as “uniforms” that naturally blend into the wearer’s everyday life.

Summary | Experience Garment Dyeing and Functional Beauty with C.P. Company

Image of C.P. Company newly carried by FASCINATE

C.P. Company is a pioneer of garment dyeing and has captivated fashion enthusiasts worldwide with designs that pursue functional beauty, such as the iconic Goggle Jacket.

The newly arrived jackets, cargo pants, and knit caps all embody the brand’s philosophy and add new depth to any wardrobe.

We invite you to explore the lineup online or in-store and experience this innovation for yourself.

Browse the List of Newly Arrived Items Here


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